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WGSN: Consumer Insight, Product Design & Trading
WGSN is the world's leading consumer trend forecaster. Their accurate forecasts provide global trend insights, expertly curated data and industry expertise to help students understand consumer behavior and lifestyles, create products with confidence and trade at the right time.
With a unique blend of global expert insights, unique data & analytics tools and cross-industry knowledge, WGSN helps students and businesses get ahead of the right trends.
Check out these databases:
WGSN Fashion's trend forecasting helps the creation of fashion and fashion products with actionable guidance through the fashion industry’s transformational shifts, from sustainability targets and changing consumer lifestyles to digital design.
WGSN Insight helps clients effectively drive engagement with their future consumers through a deep understanding of consumer behavior and lifestyles, the market, and socio-cultural global shifts that will impact and disrupt their industry.
Access & Use
WGSN databases are available here
Students and faculty may also register their LIU email address to create individual accounts, which offer additional functionality on both platforms. When creating a personal account, please note the following exceptions for returning users:
- Under 90 days: If an liu.edu user logs on while on campus or through the library website, the expiration date is reset (so the 90 days is rolling from each time you access the site on campus)
- Over 90 days: Users who haven’t logged in to WGSN in over 90 days will need to reactivate their account while on campus
- For help with account activation and access, searching and retrieval, click here