How do I use this Guide?
Select from the tabs across the top of this guide to discover information resouces useful for research in MKT 11, Marketing Principles & Practices.
What resouces will I find here?
Many of the resources listed in this guide are part of the collections of the B. Davis Schwartz Memorial Library. The Library is located on the C.W. Post Campus of Long Island University in Brookville, NY.
Additionally, links to select, free Internet resources related to the Guide's topic are also provided.
How can I use these resources from off-campus?
Access to digital resources found in this guide is available from both on- and off-campus to current University students and faculty through the Library's homepage. For off-campus access, users with a University ID may simply type in their LIU credentials (the same Username and Password used for accessing e-mail).
How can I obtain resources which are not part of the Library's collections?